"Tsutsumu" was brought to life based on the Japanese custom of wrapping items carefully, such as "furoshiki (a piece of cloth used to wrap objects)" and "noshibukuro (a envelope used for gifts of money)". It is made by folding a piece of high-quality leather - beautifully, like origami - without using a piece of fastening material.Tsutsumu is designed to gently wrap users' important business cards. It is a palm-size masterpiece that looks stylish in business situations while also expressing users' elegance.
The design redefines the piggy bank and makes a paper money bag for the image of candy packaging, so that the paper bag has certain functions and expectation. When it is full and tearing open, getting a full coin is like the joy of getting a candy, giving a new psychological feeling to the money-taking behavior. The one-time material makes "carrying" and "taking" a very conflicting behavior. Once the seal is opened, the piggy bank loses its "storage" effect, leaving only a sweet feeling like candy.
Idea and Plan series are designed to ease the daily burden of keeping track of to-do lists, organizations, meetings and ideas. The design process started by studying various bullet journals, organizers and sketch notebooks from different brands’, followed by a Q&A among friends and family to get a better grasp on different ways of listing and sketching. Idea and Plan series needed a different perspective. Through word play, contrasting colors, typography and self explanatory content, the series were designed to add a splash of color and fun to one’s daily responsibilities.
During the use of a pencil sharpener, the generation of crumbs can feel redundant. He designed the way of the pencil sharpener as a circular closed-loop time progress bar. Insert the pencil and rotate it gently. Discarded waste is loaded like a progress bar. When the progress bar rotates 360 degrees, it also means that the pencil is 100% pointed.
This product consists of a series of stationeries which is inspired by a dancer wearing red shoes. The stationeries include a pair of compasses, a paper knife, an eraser and a tape measure. The compasses are inspired by a ballet dancer and the paper knife is like a "skater" on the paper. The eraser has three layers, from skin to flesh to bone marrow. The tape measure is pulled out from the barrel part of the shoe as if it is an elegant and slim leg.
The Proektmarketing +1 team has developed a design of investment ingots. Three thematic collections were created – inspired by natural forms, the art of the 20th century and a line with the symbols of the Russian Federation. The graphic elements on the packaging are identical to the ingot design, which makes the product a single whole and emphasizes its exclusivity. The created design is adapted to different sizes – a gold ingot looks good at any scale.